First Way Campus
Location Wembley, London
Client Cole Waterhouse
Content 678 Student Rooms | Teaching Facilities
Status Under Construction
For more information on this project please contact Peter Leiper.
First Way is a new campus for the University College of Football Business (UCFB) to deliver state of the art teaching facilities and student accommodation on a site at First Way next to Wembley Stadium. Planning permission was obtained within the targeted six-month programme for teaching facilities for UCFB and a linked 678 student bedroom accommodation block to be managed and run by Unite.
The teaching block offers seminar spaces of varying size, including a flexible auditorium hall that can be subdivided into three smaller teaching areas if required, as well as an IT area, library, a coffee bar and a separate study area. Office space for teaching staff is located over several floors above the campus entrance hall and a floor of ‘incubator’ office space provided to encourage the future development of start-up businesses and specifically aimed at graduates of the UCFB.
The building is designed with a central spine which links four wings varying in height from 7 to 11 storeys arranged around south-facing courtyard gardens. Internal and external amenity space for residents is located at the roof level above three of the wings.
Externally there are a variety of materials with glazed offices creating a rectangular ‘floating’ box above the main double height entrance to the campus located directly off First Way. Unite’s student accommodation is entered from a new pedestrian route towards the middle of the building. Coloured ceramic rainscreen tiles are arranged in a subtle pattern across the building to express the football colours of the existing UCFB stadium campuses throughout England; creating a visual celebration of both the football heritage and the UCFB. At ground level a robust black brick base unifies the various parts of the development and a full height stair enclosure containing the UCFB logo in super graphics is featured externally on First Way.
The scheme demands a challenging procurement and delivery period to meet the academic programme and it was decided at an early stage to build the student accommodation using offsite construction methods. The UCFB, currently based at Wembley Stadium, will move into their first purpose-built teaching campus in the summer of 2020.